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The UnNoticed Entrepreneur

The UnNoticed Entrepreneur

Free marketing strategies for business owners.

Entrepreneurs and experts share how to get noticed using technology, tips and strategies that have been proven to work.

Latest episodes.

How to Attribute Leads When Cookies Crumble
April 25, 202400:29:1920.18 MB

How to Attribute Leads When Cookies Crumble

Struggling to attribute leads in a post-cookie world? Jeff Greenfield offers clarity. He unpacks the seismic digital marketing shifts caused by privacy changes at Google and Apple. With third-party cookies dying, hyper-targeting and precise measurement are fading. Frustrated marketers pine for the ...

Tired of Pretty Ads That Don’t Sell? This “Ugly” Approach Works
April 23, 202400:28:5319.88 MB

Tired of Pretty Ads That Don’t Sell? This “Ugly” Approach Works

Frustrated your fabulous social media presence fails to move product? Wayne Mullins , Founder and CEO of Ugly Mug Marketing , gets why your artsy efforts flop – advertising ≠ marketing. The “ugly and effective” pro explains why starting with compelling content outperforms leadi...

Introverted Tech Expert Goes Extra Mile to Find His Podcasting Voice
April 18, 202400:22:0715.24 MB

Introverted Tech Expert Goes Extra Mile to Find His Podcasting Voice

Struggling to promote your niche ICT consultancy? Introvert Peter Banigo , founder of Target ICT and host of The Tech Your Business Podcast , shares how he has built awareness despite his shy nature. Learn how Peter overcame self-doubt to launch an engaging tech podcast reaching 59 episodes. Follow...

Speak to Be Understood: Ways to Communicate So Audiences Actually Listen
April 16, 202400:28:1219.41 MB

Speak to Be Understood: Ways to Communicate So Audiences Actually Listen

Struggling to communicate clearly and simply? Ben Guttmann , marketing and communications expert and author of Simply Put: Why Clear Messages Win — and How to Design Them , shares the science behind crafting messages that connect. Learn the 5 principles to bridge the gap between what audience...

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A Sweet Solution to Health Issues
February 29, 2024

A Sweet Solution to Health Issues

By Jim James , Host of The UnNoticed Entrepreneur. Sugar is a ubiquitous ingredient found in 75% of foods, yet it is a major contributor ...

Dump Your Logistics Headache with Portless
February 27, 2024

Dump Your Logistics Headache with Portless

By Jim James , Host of The UnNoticed Entrepreneur. Shipping products from overseas can be a logistical and financial nightmare for e-comm...

Retire Rich: Here's How to Exit Your Business on Top
February 22, 2024

Retire Rich: Here's How to Exit Your Business on Top

By Jim James , Host of The UnNoticed Entrepreneur. Pouring passion into a business endeavour without plotting eventual escape risks findi...

Chameleon Consumers: How Small Businesses Can Capitalise on Constant Change
February 20, 2024

Chameleon Consumers: How Small Businesses Can Capitalise on Constant Change

By Jim James , Host of The UnNoticed Entrepreneur. Surviving massive disruption demands adaptation. As consumer preferences shape-shift a...