I share lessons which I have learnt from producing 280 podcast episodes, and reaching my own first milestone of 10,000 downloads. It's not the biggest nor most successful podcast but it's mine, and I think some of these considerations may help you if you are exploring podcasting to promote your course.
1. Platform - I use buzzsprout.
2. Duration - I keep mine to sub 20 mins
3. Distribution - how to leverage the content
4. Audience - where they are and on what devices do they listen
5. Costs - kit (I use Røde NT, Beats, Descript, Hindenburg)
Read the article version of this episode - https://theunnoticed.cc/episode/280-podcasts-later-ive-learnt-some-lessons-on-how-to-make-a-podcast-as-a-key-part-the-marketing-strategy-for-a-solopreneur
If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.
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