Your company could be guilty of lying. Here’s how to fix it.
Your company could be guilty of lying. Here’s how to fix it. By Jim James, Founder EASTWEST PR and Host of The UnNoticed Entreprene...
| Gina Balarin is an inspirational TEDx and keynote speaker, storyteller and B2B marketing leader. An FCIM Chartered Marketer with an MEd in management communication, she is the author of The Secret Army: Leadership, Marketing and the Power of People. Gina’s goal is to inspire meaningful communication as part of a larger BHAG – to eliminate human suffering at work! She sits on the boards of Project Displaced and The Chartered Institute of Marketing (CIM) and is a member of the Professional Speaking Association. When she’s not telling stories, Gina loves hiking, doing Zumba and drinking G&Ts. |
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Why your company maybe guilty of lying, and how to fix it.
My guest accuses marketing people of being liars, but of course unintentionally. It's because there is one fundamental problem with the way organisations work; people don't communicate meaningfully. In 20 delightful minutes, we talk about how to fix the human communication problem: by figuring out ...
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