Launch a course as an authority marketing strategy.
The UnNoticed Entrepreneur ShowSeptember 14, 202000:18:40

Launch a course as an authority marketing strategy.

If you know how to do things, that could be as important in PR terms as what you deliver to clients. Today I registered SPEAK|pr as a trademark, and am now working on building the course to share the 5 stage methodology using the STEPE process. I am working with Morry Morgan of KeynotetoCoach .



It's possible to post courses on platforms like Udemy and Coursera , and I mention my experience as a trainer using theSimplilearn platform. By having a course an organization can communicate internally on best practice, but also start to build a base of evangelists who have taken the course, and above all to be seen as an authority in the industry; as Jack Welch did with Six Sigma at GE.



SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur Jim James.



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