Rob da Cosa (http://www.linkedin.com/in/robdacosta) tells agencies not to talk to companies which don't provide a proper brief, and companies will not get what they need if they don't share their business goals with the agency. Listen to the kind of legal framework, costs, and technology requirements which lead to a productive pr agency engagement for clients.
SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James. (http://www.linkedin.com/in/jamesjim)
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