Struggling to create compelling content? Wendy Lieber (https://theunnoticed.cc/person/wendy-lieber) , CEO and Co-founder of ContentBacon (https://www.contentbacon.com/) , shares how to tap into your passion to craft engaging stories that build lasting connections.
Wendy emphasises going beyond surface-level messaging to uncover deeper insights. By taking a stance, showing vulnerability and evolving your narrative, you create content that resonates.
Learn how to identify high-value audiences, solve their problems and guide them through their buyer journey. Wendy explains how mapping content to different stages converts more leads.
Discover where AI fits as a content creation tool - and where the human touch is irreplaceable. Wendy stresses the magic of genuine service, listening and empowering your team.
Key lessons for crafting content that wins customers’ hearts.
Book recommendation: Unreasonable Hospitality by Will Guidara (https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573)
Buyers Into Loyal Fans With Incentives (https://www.marketingboost.com/#a_aid=64ba595923bd6)
Give away free marketing incentives including free hotel nights.
#1 Release Distribution Service (http://www.ereleases.com/hello.html)
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