Press briefings are the mainstay of media outreach but most people treat the build up and the event in ways that undermine the chances of success. With over 25 years experience I share 6 key considerations in the 3 stages of build up, during and post briefing. I include details of a recent virtual event my Agency hosted in SE Asia with media from Thailand, Indonesia and Malaysia to remind us of the importance of thinking about the language used by the spokespeople; and I don't just mean which the mother tongue.
Full show coming next also here https://www.buzzsprout.com/850540/8619991
This is a podcast for you if you are finding getting noticed is proving harder than you thought.
On this show you will discover free and effective ways to get your business recognised and understood by the people who matter to you.
I interview other entrepreneurs, marketing experts and also share some of my experiences from over 25 years as entrepreneur including setting up an international public relations agency network.
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