Karl Becker

Karl Becker

Founder, CEO, and Author - Improving Sales Performance

Karl Becker has founded and run numerous companies over the last thirty years and now runs Improving Sales Performance, a consultancy that supports sales organizations to build high-performing teams and achieve their revenue goals. He is the author of Set up to Win: Three Frameworks to a High-Performing Sales Organization and Sales & Marketing Alignment. He has a BA in economics from Colorado College and an MBA from the University of Colorado, Boulder. You can learn more about him and his work at improvingsalesperformance.com.


Related Episodes
Fighting back from bankruptcy, you should focus on this sales technique.
November 28, 202300:29:2720.28 MB

Fighting back from bankruptcy, you should focus on this sales technique.

Karl Becker explains the sales strategy that he used to recover after a bankruptcy. Now he has written that into a book entitled Iceberg Selling . On this episode he explains how to take back control and improve cash flow by closing more deals which he credits with this one key principle, that he e...