How to create chemistry changes in the brain which can lead to marketing success, with Mark Carpenter

How to create chemistry changes in the brain which can lead to marketing success, with Mark Carpenter

Mark CarpenterMark CarpenterGuest

According to Mark Carpenter, CEO of Mindset Strategic Leadership and author of Master Storytelling, there's a lot of research that has been done recently that shows how stories impact human beings' brain chemistry by producing different chemicals and neurotransmitters to trigger human feelings. In this episode, he shares that more in-depth, and also shares how you can create a story to tell, teach, lead, sell and inspire.

Mark also shares how you should create your narrative based on your audience and how to be an authentic storyteller. He also shares the impact of words and graphics or images when sharing a story. Mark also shares the 3 stages of storytelling, that you can find in his book, and how he gets himself noticed.

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