Why is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search
Why is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search By Jim James, Founder EASTWEST PR and Host of...
| A PR and marcom professional with more than two decades of experience in both agency and in-house sides. Heesang has been in Korea’s PR industry since early 1990s and has been work at Intel, Burson Marsteller and KPR. |
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Why is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search.
Heesang Yoo , Founder of Prism Communications , explains how the Korean media have a psyche defined by the period of Japanese occupation, the need for Korea customized pitches and the Korea specific social media channels including KakaoTalk and the google competitor Naver . SPEAK|Pr is for business...
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