Pat is the Founder and CEO of WISE Digital Partners. Heâs been an entrepreneur since the age of twelve, but got serious with his business endeavors in his mid twenties. Since then, heâs started over ten companies, and currently owns and operates three businesses based in California. Dillon is an investor and he views the marketing of his business as an investment. Over the years Pat's companies have been featured in Forbes, The Wall Street Journal, Fast Company, Entrepreneur, Pando, TechCrunch, and numerous industry-specific publications. He's had the opportunity to work with national and global brands such as the NFL, Warner Bros. Records, and NBC Universal, as well thousands of small and medium-sized businesses across the United States. The Deal Current Network, a software company he was the Co-Founder and President of, was listed in Entrepreneur Magazineâs list of â100 Most Brilliant Companiesâ in 2011 and later acquired by a global media company. Lightpost Digital, a division of Deal Current, developed into a stand-alone digital marketing agency that franchised nationwide, and was also later acquired under his reins as CEO. Today, Pat runs WISE Digital Partners, a full-service digital agency based in San Diego, CA with clients and employees across the globe. He also owns and operates two commercial janitorial companies. Pat is currently a contributing member of the Forbes Councils, an invitation-only network of executives in successful media strategy, creative, and advertising agencies.
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Why Niches Can Be Risky Ditches for Business Growth
Niches create risk. Learn why diversifying makes better business sense. Serial entrepreneur Pat Dillon built and sold many niche companies. His experiences showed relying on one vertical courts trouble. Industry fluctuations or shutdowns can destroy overly focused agencies. Now taking a contrarian ...