Half A World’s Yishu Wang shares business opportunities in China for entrepreneurs
Half A World’s Yishu Wang shares business opportunities in China for entrepreneurs By Jim James, Founder EASTWEST PR and Host of Th...
| Yishu is a director and co-founder of Half A World, a boutique marketing consultancy specialised in international marketing. Yishu is Chinese and has been living in London for the last ten years. She has worked with many well-known western brands and helped them to launch and grow in China. |
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Where are the business opportunities in China for entrepreneurs?
It's Half A World away but China is on every entrepreneurs mind - full of opportunities and risks. Having lived in Beijing for 13 years I was keen to hear the views of UK based Yishu Wang on how she thinks entrepreneurs can access the markets of the far east, and how Chinese companies are coming to...
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