Season 3

Why the worlds global local bank called me for PR and how confessions of a pricing man can make news.
The UnNoticed Entrepreneur June 04, 202000:19:4313.58 MB

Why the worlds global local bank called me for PR and how confessions of a pricing man can make news.

Registration of a UK private limited company creates a flurry of thoughts about PR, an experience of the CountingUP challenger bank, and an unexpected opportunity with HSBC. HSBC, like all banks I imagine, has a backlog due to the Bounceback loan, 110,000 applications in a matter of weeks. My experi...

Does Twitter trump other media for PR, the Stockdale Paradox, and what Buffet said can be lost in 5 minutes.
The UnNoticed Entrepreneur May 27, 2020x
7
00:19:3413.48 MB

Does Twitter trump other media for PR, the Stockdale Paradox, and what Buffet said can be lost in 5 minutes.

Peers Have Influence Over Consumers, Celebrities Don't. This according to research by Collective Bias. On the day that Trump has his account fact checked, I look at why President Trump uses Twitter as his chosen channel to influence his followers, and more importantly should an entrepreneur follow h...

Why Brazilian waxes about #reachfortherazor, how you can use print, and rise of Good News Shows.
The UnNoticed Entrepreneur May 26, 2020x
6
00:17:4812.27 MB

Why Brazilian waxes about #reachfortherazor, how you can use print, and rise of Good News Shows.

Hélio Vogas , Brazilian motivational speaker shared insights into the need to find ways to motivate staff as they come out of furlough, and shared the story of the #Reachfortherazor campaign led by the CEO Jason Killens and the Director of Operations Lee Brooks. What can you do spark a moveme...

McLaren in meltdown, how AI can read your website aloud, and what Dominic Cummings tells us about leadership.
The UnNoticed Entrepreneur May 24, 2020x
5
00:19:1113.22 MB

McLaren in meltdown, how AI can read your website aloud, and what Dominic Cummings tells us about leadership.

What does the financial chaos surrounding Hertz, McLaren and JLR tell us about the need to focus on growth areas of the economy, as bike sales surge 23% and Halfords shares add 80% in a week? Dominic Cummings has a PR nightmare; it's one thing to break the rules but another to be seen doing so. Did ...

Is your company being heard? Lessons schools are teaching us, which high street brands failing, and your "so that."
The UnNoticed Entrepreneur May 22, 2020x
5
00:19:1113.22 MB

Is your company being heard? Lessons schools are teaching us, which high street brands failing, and your "so that."

Public relations is about more than press relations; I have to say that I hate it when people think that PR is about having articles published. 'The profession or practice of creating and maintaining goodwill of an organization's various publics (customers, employees, investors, suppliers, etc.), us...

Bonfire of the sanities, the Allen Curve, and why video can overcome trust issues for entrepreneurs
The UnNoticed Entrepreneur May 21, 2020x
2
00:17:2311.98 MB

Bonfire of the sanities, the Allen Curve, and why video can overcome trust issues for entrepreneurs

How a dispute over a farmer's bonfire sparked a train of thought about mistrust, and how the Edelman Trust Barometer report backs up the impression that people aren't in favour of anyone that's in authority. That means entrepreneurs and business too! We've all got a bad reputation before we've start...

Falling forward...how a Paralympian inspires, publishers close and Zoho social shares.
The UnNoticed Entrepreneur May 19, 2020x
1
00:13:008.97 MB

Falling forward...how a Paralympian inspires, publishers close and Zoho social shares.

I discuss the news that Haymarket will close it's finance publications in Asia, and what that means for everyone who relies on traditional print as a means of getting PR. I'll also share about ZOHO Social, the content scheduling toolset that we started using today which looks set to save us lots of ...

How can entrepreneurs survive and thrive using PR technology during COVID Times?
The UnNoticed Entrepreneur April 24, 2020x
1
00:36:2725.1 MB

How can entrepreneurs survive and thrive using PR technology during COVID Times?

Speaking to the Action Coach south west community, Jim James shared his new mindset for PR during COVID Times. Jim says that entrepreneurs need to adopt a new approach in light of the paradigm shift brought about by the Corona Virus. Compassionate Optimistic Values based Informative Digital Jim also...

1 million missed the tax deadline. Did they know they can claim 100% tax on a Tesla? Listen to learn how you can
The UnNoticed Entrepreneur February 09, 2020x
3
00:30:5421.27 MB

1 million missed the tax deadline. Did they know they can claim 100% tax on a Tesla? Listen to learn how you can

Tax Tips from Simon Robinson, ATT (Fellow) FMAAT. 11.7 million returns due. 94% were filed online. Just over 700k filed on the 31st. 26.5K filed in the last hour. Last year, last filing was with 17 seconds to go! However just short of 1 million missed the deadline. Late filing penalties £100 l...